• Google Adwords eCourse
  • Google Adwords eCourse
  • Google Adwords eCourse
  • Google Adwords eCourse
  • Google Adwords eCourse

Google Adwords eCourse

£149.99 £299.00

Description

Learn-how to generate more leads and lower your cost per lead-from your PPC-Campaign.

As more and more companies are joining the competitive-PPC-marketplace, understanding how to use various aspects of the different search-engines-to differentiate-your-products is key.

Benefits

Following this online course, you will understand how to:

  • Create and optimise Google AdWords campaigns
  • Use the AdWords interface to manage or create campaigns
  • Better structure and target your AdWords campaigns
  • Carry out keyword research to develop a target keyword list
  • Use keyword matching to optimise performance
  • Confidently set budgets and keywords bids
  • Assess your cost-per-acquisition and model value generated from PPC
  • Adopt best practice copywriting guidelines when creating ads
  • Optimise your landing pages and carry out testing 
  • Measure campaign performance using web analytics 

Website Design, SEO, CRM, SOCIAL MEDIA

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